Trendy beer sales surge
TAKE-HOME sales of craft beers have soared by 30%.
An extra 17 million pints were bought over the past 12 months,
The total spent in offsales has hit a record £128.3million, according to analyst Kantar for trade magazine The Grocer.
Craft beers are getting more space in supermarkets at the expense of less fashionable labels because they are more profitable.
The Grocer said: “Craft has come of age.”
Up to 34% of drinkers are trying it at the pub.