Going green
PLANET FRIENDLY TRAVEL NEWS BY
NIGEL THOMPSON
Travellers are seeking sustainable getaways more than ever with almost three-quarters
(71%) saying it’s an important consideration for their holidays.
Climate change news is the chief driver, with 42% now influenced by it.
New global research for booking.com also revealed that more than half (55%) of visitors say they want to leave the places they go to better than when they arrived, and 26% will head there off-peak to avoid overcrowding.
Closer to home, a quarter (25%) of UK holidaymakers say the sustainability efforts of accommodation and transport providers play a strong role in their property and travelling decisions.
More than half (55%) of Brits would be more likely to choose sustainable accommodation – whether they were looking specifically for one or not – and a third (33%) have stayed in such places over the past year.
British travellers are also mindful about the journey, with 23% staying closer to home to reduce their carbon footprint and one in five (17%) going by train instead of car for longer trips.