I’m A Celeb-thicky

I appreciate there has been much facing of fears, vanquishing of demons and leaving of comfort zones on I’m A Celeb.

However, in terms of watching a famous person squirm, nothing in the jungle will ever come close to the bit in The Wheel where Michael McIntyre reveals which celebrity is the thickest.

Sorry, I mean which celebrity hasn’t got as many questions right as the others.

Hands down the most dramatic – and satisfying – 30 seconds of TV of any week.

Product suggestion for the next series of Channel 4’s Aldi’s Next Big Thing, in which suppliers bid to get their goods on the supermarket’s shelves. Eggs.