BIRTHDAY BOY STILL ON A ROLL
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FROM winning Celebrity Dad Of The Year to attaining three consecutive Christmas No1s, Youtuber Ladbaby has had a roller-coaster of a life.
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And he only turned 34 yesterday. Here SHIVON WATSON takes a look back at his most iconic career moments to date and how it all began…
MARK Ian Hoyle, also Ladbaby, is a lifestyle blogger and Youtuber.
He lives in Nottingham with his wife Roxanne and two sons Phoenix Forest and Kobe Notts.
In 2016, while Roxanne was pregnant with their first child,
Mark created the Ladbaby blog about him being a “lad” turning into a dad. Mark said: “I started blogging because I didn’t have a clue how to raise kids.
“I read lots of books but nothing I found was talking on a normal level.
“It was when I started doing more video content is when it exploded.”
Though the star has generated massive success on Youtube and other social platforms, things have not always been so easy for Mark and
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as wife Roxanne, who were once struggling on £20 a week for food. Roxanne said: “There are a lot of people who don’t eat because they want to feed their kids. I don’t want people to feel embarrassed because I’m not.”
Talking about the hunger charity single that she released with Mark in 2020, Roxanne added: “I want people to get the song because 100% of the profits go to The Trussell Trust.” But things are very different for the couple now, with their net worth estimated at a whopping £1.4million as of December.
Ladbaby’s Youtube channel has 1.04million subscribers, he has also achieved 3.9m likes on his Facebook page and has 1.5m followers on Instagram.
In 2018, following an online public vote, Mark won Clas Ohlson’s Celebrity Dad Of The Year award.
Nine months later, Roxanne won Celebrity Mum Of The Year.
The couple have also topped the singles chart for three years in a row for We Built This City, I Love Sausage Rolls and Don’t Stop Me Eating.
Ladbaby is the third act to achieve three consecutive Christmas No1s, after The Beatles and Spice Girls.