Daily Star

Ed’s hit Shapes markets


ED Sheeran’s songs could predict stock market crashes or booms.

When upbeat tunes such as Shape Of You are popular on Spotify, the stock market rises.

But when songs such as the slow Perfect are trending, investors get jittery, researcher­s found.

Prof Alex Edmans, of London Business School, said: “Our study provides evidence stock markets are driven by emotions, not just fundamenta­ls as commonly believed.”

The team compared Spotify’s most popular tracks with share prices.

 ??  ?? SONGS: Sheeran
SONGS: Sheeran

Newspapers in English

Newspapers from United Kingdom