Digital Photographer

EMPLOY EFFECTIVE KEYWORDING

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Make your images more ‘findable’ by adding useful file informatio­n in Photoshop

Keywording can make a significan­t difference in the chances of your images being selected by a publisher. While not essential for one-off buyers of individual images, for commercial clients it is essential that they are able to search for and isolate required content on demand. Use Photoshop’s File Info dialog to add descriptiv­e tags that highlight the subject and setting for the photo. For animals and plants, consider including both common names and binomial identifier­s – neither stock agencies nor image buyers should be left to identify species from the photograph alone. While keywording is often obligatory, highly informativ­e tagging will set your shots apart, increasing potential sales.

DP

 ??  ?? BelowTHE COMPLETE PACKAGE By providing a quality image, usable for a range of purposes and easily searchable in a large database, your work will have increased visibility to paying customers
BelowTHE COMPLETE PACKAGE By providing a quality image, usable for a range of purposes and easily searchable in a large database, your work will have increased visibility to paying customers

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