BRIGHT IDEA

EDP Norfolk - - The Mardler -

The Dio­cese of Nor­wich has come up with a new way to help peo­ple to find out what’s hap­pen­ing near them.

Bright Map is a web­site map­ping tool – a map of Nor­folk and Waveney on the web which the gen­eral pub­lic can visit – which high­lights reg­u­lar church ac­tiv­i­ties and groups.

The idea be­hind Bright Map is on cel­e­brat­ing, shar­ing and pro­mot­ing the reg­u­lar ac­tiv­i­ties and groups the church runs and is in­volved with in the county – ev­ery­thing from Al­pha cour­ses, par­ent and tod­dler groups, messy/cafe church, arts and cre­ative groups, choirs and more.

The dio­cese wants to high­light the church’s en­gage­ment in the lo­cal com­mu­nity and let peo­ple browse a map to dis­cover ac­tiv­i­ties near them. The web­site is not about Sun­day or mid-week ser­vices or one-off events like a flower fes­ti­val or ser­vice of cel­e­bra­tion.

When you click on any ac­tiv­ity it gives a brief sum­mary and in­vites the user to visit the church’s web­site to find out more, where one ex­ists.

“When I joined the Dio­cese a num­ber of years ago ev­ery map I could find was ei­ther show­ing parish boundaries or the lo­ca­tion of church build­ings,” says Gor­don Dar­ley, di­rec­tor of mar­ket­ing and com­mu­ni­ca­tions. “They were clearly use­ful for their pur­poses, but it seemed to me they didn’t show the life, vi­brancy and breadth of how the church serves, sup­ports and loves the lo­cal com­mu­nity.

“We’re proac­tively com­mu­ni­cat­ing that the ma­jor­ity of ac­tiv­i­ties and groups on the site are ei­ther run or sup­ported by the lo­cal church, but in a ‘Did you know it’s run by the lo­cal church?’ way.

“When you see all the pins in the map it’s re­ally good to see some­thing is hap­pen­ing near you.” brightmap.org

How Bright Map looks

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