Norfolk designer Helen Cutting creates simple shift dresses using fun, vintage fabrics for her label Peggy Prudence. They come with Bardot or Peter Pan collars or a plain neckline and all have matching tote or clutch bags perfect for sunny days out.
Her inspiration covers a wide cultural spectrum, from the swinging sixties and Mod scene to cartoon prints and Alice and Wonderland. Her new collection of children’s reversible dresses are fabulous for the summer, priced £25 to £37. Find Peggy Prudence on Facebook.