ELLE Decoration (UK)

Sticky tape

Pattern, colour, no commitment – Japan’s new interiors craze is taking over the UK

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Pattern, colour, no commitment – Japan’s new interiors craze is taking over the UK

Decorating trends don’t get much smarter than the latest craze from Japan: Haru Stuck-on Design, which won a prestigiou­s Red Dot Design Award last year. Its collection of tapes – essentiall­y, washi tape on a much larger scale – come in block colours and patterns that can be stuck onto almost any surface in your home. Produced and sold by Nitto (a company that has been making adhesive tapes since 1918), the brand launched in the UK during this year’s Clerkenwel­l Design Week, when it tasked French studio Aurélie Andrès with creating a large-scale mural using the tape.

Since then, British design fans have been embracing the new way to decorate. Opt for overlappin­g stripes, create your own artworks, or even use the tape to divide smaller spaces into different zones. Best of all, if you feel like a change, you can just peel it off – it leaves no trace on any surface. The designs come in eight colour palettes – from the pink and red shades in ‘Lip Stick’ to the spectrum of blues in ‘Endless Ocean’ – as well as a wide selection of monochrome graphic patterns. From £11 for ten metres ( haru-stuckondes­ign.com; nittoonlin­eshop.eu).

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