A NEW DIMENSION
INSPIRED BY THE FORWARD-FACING AUDI RS E-TRON GT, THREE ACCOMPLISHED WOMEN SHARE THEIR VISIONS FOR THE FUTURE
IT’S NEVER FELT MORE IMPORTANT TO LOOK TO THE FUTURE. And the Audi RS e-tron GT* is an ideal car to pave the way. Henrik Wenders, Head of Brand at Audi Germany, calls it ‘the flagship of the brand’, blending luxury, sustainability, sportiness and design into a complete work of art. Marc Lichte, Head of Design, says the RS e-tron GT is the most stunning car he has ever worked on.
And it doesn’t stop there. This car also stands for
Audi’s consistent push into the mobile future – powered by its 100 years of tradition. Lichte explains the brand’s design success. ‘We think 10 years into the future before drawing a single line,’ he says. The focus is on trends as much as upon key requirements. ‘You only have to look at the megacities and the growing world population to see that the car is becoming more and more essential as a living space,’ he adds.
Audi has anchored the slogan ‘Future is an attitude’ at the core of its brand. This yearning for innovation is also the recipe for success for three inspirational women: art historian Mon Müllerschön, restaurateur Sandra Forster and designer Carolin Sangha, all visionaries in very different fields. Here they open up about their take on modern luxury, their ambition for the decades to come and how the RS e-tron GT aligns with that vision.
As a leading restaurateur in Germany, Sandra Forster sees eating and drinking well as luxuries she never wants to do without. Her passion for pleasure makes her one of the liveliest forces in Munich gastronomy. With five different venues across the city, she’s committed to creating new places where people can do what really makes them happy: meet up, have a meal together and dance the night away.
‘It looks like in future, going out won’t mean feeling attached to one place so much as being transported freely to different places,’ Forster says. ‘Like Charlie Scout, an open-air version of our Charlie club, which will be located at the Gasteig cultural centre.’ For Forster, being able to move freely from one place to another is both necessary and life-enhancing, as she crosses the city from market hall and restaurant to nursery and club. ‘I used to think that you should really feel a car, that it should actually rumble along. Now I love that driving can feel so smooth,’ she says.
‘My wish for the future, for driving? Luxury that’s practical. And it’s got to look good. Just like the Audi RS e-tron GT.’
“Less is more – that’s where the future lies”