Out & About
IN ORDER TO truly accomplish the new repositioning it is trying to achieve as a business travel destination, Athens is focusing on projects that will showcase the destination at its best. This includes demonstrating its extrovert personality and networking dynamics, while also promoting the city for its professionalism in event organisation, as well as its economic potential.
Tourism in the city is massively evolving at present comprising activities such as Exclusive Athens Roadshows, a comprehensive bidding strategy, establishing a solid presence in exhibitions and B2B events and exploring the possibilities of business tourism.
Galinos explains: “We are looking to evolve our leisure tourist product for visitors, as well as what we can offer for business tourists through a number of initiatives undertaken within the Athens Tourism Partnership.”
AEGEAN and the Athens International Airport have proven to be great team players for the Bureau, and have provided a real push to get more of the Athens tourism stakeholders involved in an effort to truly showcase the city for all its possibilities.
Even before the exciting changes we are seeing in the city at present, Athens has always had a draw for tourism thanks to its rich history and endless culture to explore. If you have some spare time to explore between meetings, you will find that the city is best discovered on foot with the vast majority having been pedestrianised.
Depending on your personal preference for how to spend your downtime, there is something for everyone. Perhaps you would like to take in the sights while relaxing in a street cafe, or alternatively taking in one of the many excellent museums that is full to the brim with history and culture, then ending your day in one of the many comfortable hotels available to offer you a home away from home experience.