Cool Water: endurance of an icon

1991

Just three years after launch, Cool Water is already one of the world’s best-selling fragrances for men, a position it continues to hold in 2016.

1994

Zino Davidoff, dies in Switzerland, aged 87. His lifelong passion for excellence and luxury — from fragrance to cognac, leather goods and more — is the cornerstone of an enduring global brand.

2006

In a year of much media debate about celebrity fragrances, Cool Water’s sales almost double that of 2005’s best-selling celebrity scent (Sean Combs’s Sean John Unforgivable). Further proof of Cool Water as a truly iconic fragrance.

2013

Cool Water celebrates its 25th birthday.

2016

As part of the “Love The Ocean” initiative, Cool Water ambassador Scott Eastwood helps with a July beach clean-up in San Diego, the first of several planned around the world. The first UK beach clean takes place in August, at Bigbury-on-Sea in Devon.