Evening Standard - ES Magazine
RED ALERT: ALAN CROCETTI AND AMI’S JEWELLERY COLLABORATION
As we enter the Carolean era, there’s no better time for a logo redesign (just ask the Royal Mint). Alexandre Mattiussi, the creative director of French label Ami, has given London-based jewellery designer Alan Crocetti free rein to create a capsule collection for autumn/ winter 22. Crocetti, who is noted for his genderless, architectural jewellery, has reinterpreted Ami’s logo: a capital A crowned with a heart. The collab features sterling silver unisex rings, earrings, necklaces and bracelets, punctuated with crystals in deep, statement red. ‘Both Ami and Alan Crocetti share the same ethos, one that embraces the meaning of love,’ says Crocetti. We’re swooning already.
The capsule collection is available at Ami stores worldwide and amiparis.com