Fred Perry col­lars a leap in prof­its and sales to de­liver divi rise for its own­ers

Evening Standard - West End Final - - BUSINESS - Joanna Bourke

CLERKENWELL-head­quar­tered fash­ion la­bel Fred Perry served up a smash­ing rise in the div­i­dend to its Ja­panese own­ers last year after see­ing sales and prof­its leap.

The epony­mous brand, cre­ated by Wim­ble­don cham­pion Fred Perry in 1952, said UK and Europe sales in­creased 5.8% in the year to March 2018.

The firm, now owned by Ja­panese cloth­ing com­pany Hit Union, saw group turnover climb to £122.3 mil­lion from £115.1 mil­lion. Pre-tax prof­its rose 5.7% to £24.3 mil­lion.

A div­i­dend of £9.6 mil­lion was dished out, up from £7 mil­lion.

A spokesman for the com­pany said: “We will al­ways take a long-term view over any short-term pro­mo­tional sales-driven op­por­tu­ni­ties and have al­ways put brand health and real profit above all other mea­sures.”

Smarter look: the boom­ing fash­ion la­bel is owned by cloth­ing com­pany Hit Union

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