Seafood firm scoops export award

ASSOCIATED Seafoods Ltd (ASL) has won the Moray Chamber of Commerce ‘Exporter of the Year’ award in recognition of the strong sales performance of its premium Scottish smoked salmon.

At the chamber’s annual awards dinner in Elgin last month, ASL was presented with the award, sponsored by Walkers Shortbread, following the success of its Pride of Scotland brand in overseas markets.

The brand was successfully relaunched at this year’s Seafood Expo Global in Brussels to showcase the premium quality of the salmon used, as well as the traditional smoking methods and its Scottish heritage.

Henry Angus, export manager for Associated Seafoods, said: ‘We are thrilled to have won this award and at the heart of our success has been the commitment of our staff in producing premium Scottish smoked salmon that is in strong demand around the world.

‘Through the Pride of Scotland brand we only ever use Scottish salmon which, of course, is only ever smoked in Scotland.

‘We intend to further grow our export base over the coming years, which will deliver further

region and the wider Scottish economy.’