Liberté, egal­ité, cuppa thé! Shop­pers go mad for Macron mer­chan­dise

French Property News - - News -

Fancy a mug with Macron’s mug on it for your French home? The Elysée palace has launched an on­line bou­tique where you can buy pres­i­den­tial mer­chan­dise and sou­venirs. The e-shop was launched dur­ing the Euro­pean Her­itage Days when the pres­i­den­tial palace in Paris opened its doors to the pub­lic and or­gan­ised a pop-up shop sell­ing the new items. The prod­ucts are all made by French brands but 12% of sales go to the Elysée and will be used to fund ren­o­va­tion work at the palace. Mem­o­ra­bilia on sale in­cludes jew­ellery and tri­col­ore mac­arons as well as T-shirts and jumpers marked with some of the pres­i­dent’s iconic mo­ments such as when he punched the air in tri­umph at France’s World Cup win. Con­tro­ver­sially, the ‘good­ies’ don’t come cheap; T-shirts are €55, a watch will set you back €169, a gold-filled bracelet spell­ing ‘ liberté’ costs €250 and you will need €25 if you want a mug car­ry­ing Macron’s of­fi­cial por­trait to add to your French kitchen crock­ery col­lec­tion. Your morn­ing cuppa will never taste as pa­tri­o­tique! Three days af­ter the on­line shop opened, of­fi­cials said €350,000 of mem­o­ra­bilia had al­ready been sold. bou­tique.el­y­see.fr

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