Are airlines hearing the craft gin boom?
Which gin to go for when miles high
Now, we move on to Richard Branson’s
Virgin Atlantic, which partnered with Hollywood actor Ryan Reynolds last year to offer the star’s Aviation Gin at its Virgin Atlantic Clubhouses and onboard its flights, where it is priced at £20 for a 70cl bottle. Other duty-free choices for gin lovers travelling onboard Virgin flights include the light, floral Bloom London Dry Gin (£25), the macho-looking Bulldog Gin (£28) with its black bottle and unusual botanicals (Chinese lotus leaves and Turkish white poppies), and Pinkster Small Batch Raspberry Gin (£30), a Cambridgeshire-based 37.5% ABV gin infused with real raspberries.
Deadpool
Our whistle-stop tour of the inflight gin scene wouldn’t be complete, of course, without mentioning Ryanair, the Irish lowcost airline, which is infamously tough with its carry-on baggage rules (to the annoyance of duty-free retailers). A limited selection of duty-free spirits is available on selected non-European Union Ryanair flights, but the gin offer is just one brand, the ubiquitous Gordon’s, priced at €14 for a 1-litre bottle.
If you want a G&T onboard, however, the Ryanair offer does improve a little. Whitley Neill Rhubarb & Ginger and Hendrick’s are the two premium pouring gins on offer, priced at a rather steep €8 each, while the dependable Bombay Sapphire is priced lower at €6. The airline offers its customers a ‘Skinny G&T’ comprising Britvic low calorie tonic and Bombay Sapphire priced at €8.
Another airline that perhaps could do better on the gin front is Emirates, which last year announced an overhaul of its onboard pouring spirits menu, bringing in over 30 new brands after a two-year review. There are some fantastic spirits in the new line up but only three gin brands make the cut – Sipsmith, Beefeater and the rather special Bombay Sapphire Star of Bombay. The latter is a super-premium, 47.5% ABV, version of Bombay, rich, intense and made with two exotic additional botanicals (Calabrian orange peel and Ecuadorian Ambrette seed).
In Asia, where inflight duty-free shopping is still more popular than other regions, gin appears to take more of a back seat to the traditional favourites of Scotch whisky and Cognac. Singapore Airlines does better than most, offering customers the unusual Italian gin Bacûr, from Veneto-based Bottega, priced at US$39 for a 50cl bottle. Presented in a stunning copper-coloured bottle, this fresh, clean-tasting gin features sage and lemon zest among its botanicals, would make an unusual addition to any gin collection.
Our airline gin guide has, of course, only skimmed the surface of the brands available to gin lovers at 33,000 feet, but my impression is that many airlines could be offering their customers a better range, especially when you consider how much time and energy the big carriers invest in choosing their wines. Am I being too harsh? What gins have you found in the inflight catalogue – why not let us know?