Nicholas Cook

Nicholas Cook has held the role of director general of the Gin Guild since 2012, when the non-profit organisation was incorporated by the Worshipful Company of Distillers. During his tenure, Nicholas has helped to build the Gin Guild into a globally recognised body that connects and supports all corners of the gin industry. It hosts forums for members to meet and network, provides resources, training and events to members and non-members, and recognises quality among products and producers.

The organisation is also connecting with gin drinkers and helping them to better understand what is in their glass via its Gin Notes. Through Nicholas’ direction, the

Gin Guild is standing up for the integrity of the gin category; it has taken a firm stance against products that do not meet the regulatory requirements to be called ‘gin’, but nonetheless attempt to trade on the spirit’s good name. In leading the development of a platform for all in the gin industry, and encouraging a spirit of custodianship among them, Nicholas helping to secure a bright future for the world of gin.