Design Agency of the Year

KNOCKOUT

As a long-standing partner of Bombay Sapphire, Knockout has supported the brand to cement its aesthetic with striking, contemporary bottle designs. It helped the brand break into the ready-to-drink market with a sophisticated, engaging design for its gin and tonic cans, and its designs for recent expressions such as the fruit-flavoured Bombay Bramble and limited-edition Bombay Sapphire Sunset used striking colours and accents that evoked the spirit of the liquid. In 2021 it developed the bottle design for the super-premium Premier Cru Mercian Lemon Gin, using a fine cotton-touch label and original etchings.