Grazia (UK)

BREAKTHROU­GH BRAND

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FENTY BEAUTY, FROM £8

‘ With a belief that make-up is the ultimate means of selfexpres­sion and after years of experiment­ing with the world’s best beauty offerings, Rihanna launched a make-up line “so that women everywhere would be included”, focusing on the best formulatio­ns and traditiona­lly hard-to-match skin tones. Thereafter ensued sell-out internatio­nal success and days – no weeks – of round-the-block queues. Quite rightly, because this stuff rocks!’ rose beer

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