Is it me you’re looking for? The beauty heroes you’ve been googling

You googled, we answered. Joely Walker on the beauty heroes you can rely on

SUN-BAKED BRONZE

With a 350% spike in searches for matte bronzers, a healthy glow is on our agenda right now. ‘Matte bronzers imitate a true tan, giving a more natural finish,’ says make-up artist Lisa Potter Dixon. ‘Save shimmer bronzers for your cheekbones and eyes.’ try

■ Charlotte Tilbury Airbrush Bronzer [left], £39, blurs pores, blends like a dream and leaves skin looking sun-kissed. It’s generously sized with a fluffy brush and jumbo mirror.

■ NYX Matte Bronzers, £8, come in five shades and are worthy of the hype, lending skin a natural warmth and radiance.

A BETTER BASE

Is your foundation goal full coverage yet natural? With searches at over 400%, it is for many of us. There are two options. 1. Invest in a new formula (see below). 2. Play with your current foundation and concealer combo. So, if you own a full-coverage foundation but want your natural radiance to shine through, use a tiny amount of product and build slowly. If your current foundation isn’t delivering on coverage, be more targeted with your concealer – remember, foundation gives a uniform tone, concealer then corrects and perfects. try

■ Pat Mcgrath Labs Sublime Perfection Foundation [1], £48, is a lightweight yet buildable formula that makes achieving your ideal level of coverage a doddle.

■ The ultimate all-guns-blazing, fullcoverage formula, Estée Lauder Double Wear [2], £34, comes in 61 shades.

■ L’oréal Paris Infallible 24H Fresh Wear Foundation [3], £10.99, is an all-round star.

BRUSH MAINTENANCE

We’re clearly using this time to get ahead on our beauty admin, with ‘how to clean make-up brushes’ taking the top Google search term across the whole make-up sector in the week of writing. try

‘Blender Cleanser Solid Pro is my ■ favourite brush cleanser,’ says Lisa Potter Dixon. ‘It’s meant for sponges but works brilliantly for brushes too. Wet the brush, rub over the solid soap and swizzle the brushes around on a cleansing mat.’ Lisa’s go-to is Sigma Brush Cleaning Mat, £24.95.

■ Versatile, easy to clean and great value, Real Techniques brushes are a beauty team favourite. The Everyday Essentials Set [4], £19.99 for five, covers all bases.

SMART SPF

As we segue into summer, searches for mineral SPF (‘physical’ UV barriers) with added antioxidants are up 190%. try

■ Zo Skin Health Sunscreen + Powder Broad-spectrum SPF 30 [5], £54, is great over make-up, featuring super-fine mineral powders that you buff and blend.

■ Jan Marini Antioxidant Daily Face Protectant SPF 30 [6], £45, as an ultimate all-rounder that works for all skin types.

GENTLE TOUCH

With a 350% spike in searches, sensitive skin is clearly an issue. No wonder, given how stress can exacerbate inflammatory skin issues. Dr Stefanie Williams, dermatologist and medical director of Eudelo, advises stripping back your routine to products that protect and rebuild the skin’s barrier. try

La Roche-posay Toleriane Ultra Dermallergo Serum, £28, restores the skin’s barrier and protects it from damage.

PEPPED UP SKINCARE

Targeted skincare is on our mind, with searches for peptides surging over 250%. ‘When applied topically, peptides act as little messengers, triggering skin cells to perform specific functions, such as building collagen and elastin, encouraging skin to look and act younger,’ explains Paula Begoun of Paula’s Choice. Sign us up! try

With an eight-peptide blend, Paula’s Choice Peptide Booster, £48, makes speedy work of dull skin.

GREAT LENGTHS

With searches for hair masks up 207%, it seems we’re on a healthy hair mission. try

Living Proof ’s trio of souped up hair masks: Restore Repair Mask [7], £33, to nourish, No Frizz Intense Moisture Mask, £33, to beat frizz, Perfect Hair Day Weightless Mask, £33, to boost shine without compromising on volume.

FAKING IT

A facial faux tan is one of the easiest ways to give your complexion a boost. beauty team favourites

■ Annie Vischer, beauty editor: ‘I’m never without a bottle of Tan-luxe The Face Illuminating Tan Drops [8], £35. It’s the only one that works for my sensitive skin.’

■ Joely Walker, beauty director: ‘I’ve fallen hard for Amanda Harrington’s The Face Set [9], £65 for three products. Start with the prep product before misting over the tanner, then buff the colour into place.’

■ Emma Stoddart, beauty writer: ‘I mix St Tropez Self Tan Purity Vitamins Face Serum, £22, with my moisturiser. It’s impressive.’

THINK PINK

Who’d have thought at the beginning of lockdown that the singular most popular hair colour would be bold magenta? Searches for pink hair dye are up 1,264%, with the likes of Dua Lipa getting in on the action. These are the best formulas to buy. try

■ For non-committal colour, L’oréal Paris Colorista Washout Pink Semi-permanent Hair Dye [10], £6.99, lasts 5-15 shampoos.

■ Leave Bleach London Rose Super Cool Colour, £6.50, to develop for 30 minutes. The lighter your starting colour, the better the final result will be.