DON'T FOLLOW THE HERD

BE CURIOUS. BE RESPONSIBLE.

WITH LOCKDOWN MEASURES being slowly and tentatively relaxed, and new safety measures introduced, we're thrilled to see so many businesses on the Great West Way able to open their doors and welcome visitors back once more.

Tourist attractions, shops, places to stay, activities and places to eat and drink are being awarded their “We're Good To Go” mark, a signal that they have implemented Government and industry COVID-19 guidelines and have a process in place to maintain cleanliness and aid social distancing.

However, when it comes to enjoying a day out at a popular visitor attraction, or dining in your favourite restaurant, prebooking is almost always now essential. So careful planning for your journey has therefore never felt more important.

We hope this updated Digital Special Edition of the Great West Way Travel Magazine will be your indispensable ‘go-to' guide for planning your next Great West Way adventure. Please plan an your trip carefully, check for restrictions before you travel and book in advance where necessary. Be curious, but be responsible.

And if you're not feeling ready to travel just yet, we e hope you enjoy taking a virtual trip along the route (see ee our special page 12) - We look forward to welcoming you to #EscapeTheEveryday with a holiday on the Great West t Way.