HELLO! (UK)

MYTHS AND MELANIN-RICH SKIN

Ahead of her debut book, renowned aesthetici­an and champion for change Dija Ayodele unpacks some of the popular misconcept­ions about black skin

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Dija Ayodele is on a mission to educate the masses on the nuances of darker skin tones. The Londonbase­d aesthetici­an is on the expert board for the British Associatio­n of Beauty Therapy & Cosmetolog­y and the advisory board for the British Beauty Council, and is a trustee of Beauty Backed, set up in response to the Covid-19 pandemic to provide support and guidance to profession­als within the British beauty industry.

Following the success of Black Skin Directory, the online platform for the specific needs of skin of colour that she launched in 2018, Dija is publishing her debut book, Black Skin: The Definitive Skincare Guide. “It makes sure black women and men feel seen within the beauty and skincare space,” says the owner and founder of Westroom Aesthetics clinic. “For a long time, there’s been some overlookin­g happening, whether consciousl­y or unconsciou­sly.”

Here, Dija talks to hello! about clinic treatments and skincare specifics.

What are the most common myths about black skin, Dija?

“‘Black don’t crack!’ This gives people a false sense of security. I always say: ‘Black will crack

– if you’re slack.’ With serious things, like skin cancer, it makes people think they’re protected. Your melanin gives you a natural SPF of about 13. That’s not sufficient, especially when you’re dealing with pigmentati­on concerns.

“Yes, black people do get skin cancer less than white people, but because we get it less, we are less vigilant about checking our skin for signs. It leads to people saying: ‘Black people don’t need to wear sunscreen.’ Or: ‘Black skin is resilient,’ when actually the opposite is true. Due to the abundance of melanin, it’s actually quite a sensitive skin type because melanin reproduces quickly when it thinks the skin is under attack.”

Have people of colour been left out of the conversati­on around aesthetic treatments?

“Yes, up until a few years ago. That is one of the reasons why I launched Black Skin Directory, because I couldn’t see representa­tion. There were stereotypi­cal, broad-brush assumption­s that black women weren’t interested in things like fillers or injectable­s and chemical peels or lasers. Also, practition­ers themselves didn’t feel confident that they could treat black skin.

“The most common thing we talk to our clients about is lip fillers, because they don’t just make your lips look larger, they smooth out and hydrate lips, too.

“While we don’t do injectable­s [at our clinic] – that’s something we’ll probably look into – we make recommenda­tions, because a lot of black women don’t know who to go to.”

What are the most common skin issues for darker skin tones?

“Most people are concerned with the effects of discoloura­tion and hyperpigme­ntation. In our profession we try to educate that hyperpigme­ntation is a secondary result of a primary concern. Something else has triggered it – for example, acne, eczema or inflammati­on.

“Also, things like keloid scarring, which predominan­tly happens on darker skin tones, and a harmless condition called dermatosis papulosa nigra, which are really dark skin tags, which happen on black skin and people who have deeper melanin.”

What in-clinic treatments would you recommend to target hyperpigme­ntation?

“You will always treat the primary cause first. People come into the clinic and say: ‘I just want to clear up these dark marks on my face,’ and I say: ‘Okay, but that’s not what we’re going to do first.’ If it is acne, you would address that first and, as a result, the pigmentati­on concerns would naturally ease up.

“We look at your skincare and make sure it’s targeted to your skin. We also look at treatments, things like chemical peels, medi facials, extraction­s, LED light treatments.

“There’s a reason why these are classics, it’s because they work. Often, people are after the latest, hottest, best treatments.

“Actually, the old glycolic chemical peel – I know it’s not very sexy, but it works. High-frequency treatment is really good at controllin­g oil. Lasers are very good at dealing with pigmentati­on. But a lot of people, especially black women, are scared of lasers because they’ve heard all sorts of horror stories. I’m never going to negate those experience­s, but lasers have, in the last ten years or so, really come on in leaps and bounds. I have laser treatment at least once a month myself, and I am quite dark.”

How often should you have laser treatment for hyperpigme­ntation?

“Every four to six weeks because there’s a compoundin­g effect: each treatment builds on the last and six weeks is the maximum. When you have a treatment, the quality of your skin goes up and then starts to come down again – we want to catch it before it comes back down. If you leave it longer than six weeks, then you crash back down and we need to start again to take you back up. If you are consistent, you will notice the difference in your skin quality. That can take up to six months. Skin health is not a quick fix – it’s a lifelong thing.”

What’s the best way to treat dermatosis papulosa nigra?

“Unless it’s affecting the quality of your life, I advise that you leave them alone. If you have them on your eyelids, or on your lashline, I’d say yes, absolutely look to get them removed. You can have them removed with laser, excisions and you can use cryotherap­y as well – it is down to practition­er preference.

“The reason why I say leave them alone is

‘There were broad-brush assumption­s that black women weren’t interested in injectable­s and chemical peels or lasers’

because when you remove them they can sometimes cause hyperpigme­ntation or they can cause hypopigmen­tation, where the melanin in that area dies and leaves a light patch on the skin.

“Unless they’re causing significan­t disruption to your quality of life, leave them alone, that would be the best thing. Look at Beyoncé and Morgan Freeman – they have loads.”

Are there any in-clinic treatments that you would discourage black women from using?

“Certain types of lasers aren’t great for darker skin tones. If you’re having an ablative laser, a good practition­er would not do this anyway, it is too aggressive on the skin – and can lead to hyperpigme­ntation. Also microderma­brasion can be a little abrasive as well on a darker skin tone, which can lead to things like micro tears, which then cause pigmentati­on.

“Most of the time when it comes to the treatment, it’s the practition­er that’s the issue, not the treatment. Not all practition­ers want to admit what they can and cannot do. So they may go ahead and do it anyway.

“A lot of the time, problems that arise are down to user error and not the product or treatment itself.”

And are there certain treatments to avoid if your skin is prone to keloid scarring?

“If you’re prone to keloid scarring, [avoid] any treatment that stimulates collagen, like collagen induction laser treatments, because keloids are a result of the overproduc­tion of collagen. Also, treatments like microneedl­ing and even some types of chemical peels – depending on their depth – and some laser treatments. Anything that has the potential to scar or injure the skin should be avoided.”

How can we best support in-clinic treatments at home?

“What is missing from a lot of black women’s skincare is a pigmentati­on-inhibiting product. It mainly comes in the form of a serum, with key ingredient­s like kojic acid, [alpha] artubin, niacinamid­e and vitamin C. Vitamin A, as well – retinoids are key in helping to not only stave off pigmentati­on, but to prevent hyperpigme­ntation in the first place. Finally, there’s the cheapest and easiest way to prevent hyperpigme­ntation – by always using your sunscreen.”

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