Gayner up for award

Hinckley Times - - FRONT PAGE - DANIELLE EAS­TON danielle.eas­ton@reach­plc.com

A Hinck­ley cloth­ing and lin­gerie shop, which has been fam­ily owned for more than 70 years, is on the short­list of re­tail­ers in the running to be named Bri­tain’s Best Small Shop of 2018.

John­sons first started trad­ing in 1947 on Hinck­ley’s Cas­tle Street, opened by the par­ents of Gayner and Jane John­son.

Over the last sev­eral decades, the shop has col­lected many achieve­ments hav­ing won the Drap­ers Record Lin­gerie Re­tailer of the Year Award and be­ing listed as one of the top five lin­gerie web­sites by The Daily Tele­graph.

Owner Gayner John­son said she was sur­prised to re­ceive the call about the nom­i­na­tion.

She said: “I re­ceived a tele­phone call from the or­gan­is­ers – The In­de­pen­dent Re­tail­ers Con­fed­er­a­tion – ask­ing if I would like to en­ter.

“I had never heard of it be­fore but as they had taken the ini­tia­tive to in­vite me to en­ter, I made the de­ci­sion to do it.

“As the clos­ing date was im­mi­nent our en­try only just made it in time.”

The Best Small Shops com­pe­ti­tion, man­aged by the In­de­pen­dent Re­tail­ers Con­fed­er­a­tion, cel­e­brates the com­mit­ment and cre­ativ­ity of in­de­pen­dent re­tail­ers on the UK’s High Streets and the cen­tral role they play in their lo­cal com­mu­ni­ties.

“I am heav­ily in­volved with lo­cal busi­ness is­sues whether as past Pres­i­dent of the Hinck­ley Cham­ber of Trade, Direc­tor of the Town Cen­tre Part­ner­ship since 2007 help­ing achieve a Busi­ness Im­prove­ment District for the town and as a mem­ber of the lo­cal Crime Preven­tion Panel,” ex­plains owner Gayner John­son.

“John­sons caters for all ages and older cus­tomers shop­ping with us since their younger days have in­tro­duced their fam­ily to the shop.

“They fre­quently tell us ‘Please never close down’.”

The shop is now in its third lo­ca­tion on Cas­tle Street after grad­u­ally in­tro­duc­ing womens gar­ments to the store which is now fully stocked with cloth­ing, lin­gerie, swimwear and nightwear.

Gayner will be at­tend­ing the com­pe­ti­tion fi­nals at the Houses of Par­lia­ment on Tues­day Novem­ber 13 where she will meet the other 24 en­trants across the UK.

“We are proud to be fly­ing the flag for Hinck­ley and all the lovely in­de­pen­dent busi­nesses we have here,” she says. from

“It is also thanks to the lovely cus­tomers who sup­port us and the town - those who travel into Hinck­ley from other places who say they love shop­ping in our town.”

Gayner John­son inside John­sons shop on Hinck­ley’s Cas­tle Street, the store has been running since 1947. Pic­ture by: John Bright­more.

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