Horse & Hound

Data protection law

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THE panel was asked how equestrian businesses can deal with the general data protection regulation, which comes into effect on 25 May.

World Horse Welfare’s Emma Williams, who has been looking into the issue, said: “If you haven’t started work, you should.”

She said data is anything that can identify a living person, including photograph­s.

“It’s really important to work together,” she said. “You could go to the British Equestrian Trade Associatio­n; some equestrian charities have pulled together and are pooling resources, which has been very helpful.

“You mustn’t bury your head in the sand as the fines for noncomplia­nce are about £18m.”

Ms Williams said businesses’ first step should be auditing data; determinin­g what they collect, why and how, and what is being

processed, stored and shared, and how. Privacy statements should also be updated.

Agreements with suppliers and partners which involve sharing data must be fit for purpose and compliant, while staff must have training.

Ms Williams said: “It’s not all doom and gloom,” as it has helped the charity build relationsh­ips with supporters, and trust and loyalty.

Businesses were directed to the website ico.org.uk for advice, including a helpline for small to medium-sized businesses.

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