SEAN MAD­DOCKS

Japanese Performance - - NEWS -

A. YES, THE DX640 IS OUR UL­TRA HIGH PER­FOR­MANCE PAT­TERN THAT COV­ERS SIZES FROM 17IN TO 22IN. ALL OUR PAT­TERNS HAVE BEEN TESTED EX­TEN­SIVELY AND THE DX640 HAS RE­CEIVED GREAT EU LA­BEL RAT­INGS, COM­ING IN AT AN AV­ER­AGE OF C IN FUEL EF­FI­CIENCY, B IN WET GRIP PER­FOR­MANCE AND 69DB NOISE LEVEL. THIS MAKES IT ONE OF THE QUI­ETEST UL­TRA HIGH PER­FOR­MANCE TYRES ON THE MAR­KET. WE'VE ALSO DONE IN­DE­PEN­DENT TESTS WITH OUR PAT­TERNS AT IDI­ADA, WITH DA­VANTI ONLY COM­ING SEC­OND TO THE PREMIUM BRANDS TESTED

Q. WHERE ARE DA­VANTI TYRES MADE? Q. HI, WHO ARE YOU AND WHAT DO YOU DO?

A. HELLO, MY NAME IS SEAN MAD­DOCKS AND I'M THE DA­VANTI SALES DI­REC­TOR FOR THE UK AND IRE­LAND

Q. WHAT PROD­UCTS OR SER­VICES DO DA­VANTI TYRES SUP­PLY?

A. WE PRO­VIDE A RANGE OF HIGH QUAL­ITY AND PER­FOR­MANCE ROAD TYRES TO COVER ALL SORTS OF VE­HI­CLES, FROM SMALL PAS­SEN­GER CARS TO HIGH-PER­FOR­MANCE ONES. WE ALSO COVER COM­MER­CIAL VANS AND EVEN HACK­NEY CAR­RIAGES. WE CUR­RENTLY OF­FER AROUND 250 SIZES, AIMED SPECIF­I­CALLY AT THE UK AND EURO­PEAN MAR­KET, BUT WE'RE AL­WAYS DE­VEL­OP­ING AND ADDING MORE

Q. IS THERE A PAR­TIC­U­LAR HIGH­PER­FOR­MANCE DA­VANTI TYRE WE SHOULD LOOK OUT FOR?

A. DA­VANTI TYRES ARE MAN­U­FAC­TURED IN A WORLD-LEAD­ING MAN­U­FAC­TUR­ING FA­CIL­ITY IN­COR­PO­RAT­ING THE LAT­EST TYRE BUILD­ING TECH­NOLO­GIES, BASED IN CHINA. IT’S PART OF WHAT EX­PERTS ARE CALL­ING THE FOURTH IN­DUS­TRIAL REVO­LU­TION, OR IN­DUS­TRY 4.0, WHERE NEARLY EV­ERY­THING IN THE FAC­TORY IS AU­TO­MATED, LEAV­ING THE MAIN WORK­FORCE AS EN­GI­NEERS. THE RE­SULT IS THE HIGH­EST QUAL­ITY TYRES AT COST EF­FI­CIENT PRICES

Q. HOW ARE THEY MADE?

A. DA­VANTI TYRES ARE MAN­U­FAC­TURED US­ING AN EN­HANCED SIL­ICA COM­POUND AND UNIQUE, IN­NO­VA­TIVE TREAD DE­SIGN. THE TYRES PRO­VIDE EX­CEP­TIONAL LEV­ELS OF GRIP, FUEL EF­FI­CIENCY AND COM­FORT. WE ARE SO CON­FI­DENT IN THE QUAL­ITY OF OUR PROD­UCTS, THAT WE OF­FER A FREE TYRE LIFE GUAR­AN­TEE ON OUR EN­TIRE RANGE

Q. WHAT IS THE TYRE LIFE GUAR­AN­TEE?

A. LIKE ALL MAN­U­FAC­TUR­ERS, WE HAVE A WAR­RANTY ON ALL OUR TYRES BUT THE TYRE LIFE GUAR­AN­TEE GOES ABOVE AND BE­YOND, COV­ER­ING ANY AC­CI­DEN­TAL DAM­AGE FROM REG­U­LAR ROAD USE. BA­SI­CALLY, IF YOU GET A NOR­MAL PUNC­TURE OR A BULGE AS A RE­SULT OF A POT­HOLE, WE'LL EI­THER RE­PLACE YOUR TYRE FREE OF CHARGE OR GIVE YOU A CON­TRI­BU­TION TO­WARDS YOUR NEXT DA­VANTI TYRE, DEPEND­ING ON THE AMOUNT OF TREAD LEFT

Q. HOW DID DA­VANTI TYRES BE­GIN?

A. DA­VANTI STARTED WHEN THE NORTH­WEST’S LARGEST WHOLE­SALER SAW THE OP­POR­TU­NITY TO MAKE THE IDEAL TYRE DE­SIGNED SPECIF­I­CALLY FOR THE UK AND EURO­PEAN MAR­KETS. AF­TER THREE YEARS OF DE­VEL­OP­MENT, DA­VANTI’S DX390 AND DX640 WERE LAUNCHED AT AU­TO­PRO­MOTEC BOLOGNA IN 2015. DUR­ING THE TWO YEARS SINCE, THE BRAND HAS MADE AN IM­PRES­SIVE IM­PACT IN THE UK AND THE GLOBAL MAR­KET

Q. ARE DA­VANTI TYRES IN­VOLVED WITH MO­TOR­SPORT AT ALL?

A. WE'RE STILL A YOUNG BRAND AND WE'VE GOT A FEW MO­TOR­SPORT PART­NER­SHIPS BUT WE’RE DEF­I­NITELY LOOK­ING TO BUILD ON THAT SOON. WE'RE THE PROUD SPON­SORS OF THE 5CLUB RAC­ING MX-5 CUP, WHICH USES OUR DX390 PAT­TERN. FEED­BACK FROM THE DRIV­ERS HAS BEEN RE­ALLY GOOD AND WE'RE ONLY A FEW TENTHS OF A SEC­OND BE­HIND ON THE LAP RECORDS FOR THE MK1 MX-5S THAT RAN ON HAN­KOOK A FEW SEA­SONS AGO – NOT BAD CON­SID­ER­ING THE DX390 ISN'T TECH­NI­CALLY OUR UL­TRA HIGH PER­FOR­MANCE TYRE. WE ALSO HAVE A TRACK PART­NER­SHIP WITH THE AU­TO­DROMO IN­TER­NA­CIONAL DO AL­GARVE RAC­ING SCHOOL IN POR­TU­GAL, SO ANY­ONE WHO DRIVES THEIR HONDA CIVIC TYPE R, PORSCHE CAY­MAN S, AUDI TTS OR AUDI RS3 WILL HAVE OUR DX640 TYRES UN­DER­NEATH THEM

Q. WHAT DOES THE FU­TURE HOLD FOR DA­VANTI TYRES?

A. THE FU­TURE COULD NOT BE BRIGHTER FOR DA­VANTI TYRES, AS WE CON­TINUE TO GROW OUR RANGE AND OUR REACH ACROSS THE GLOBE. WE'VE JUST LAUNCHED OUR WIN­TER RANGE, WHICH WILL HELP US AC­CESS KEY EURO­PEAN MAR­KETS AND WE’RE SCHED­ULED TO LAUNCH OUR RUN FLAT RANGE LATER THIS YEAR. WE'RE ALSO IN THE EARLY STAGES OF DE­VEL­OP­ING AN ALL-TER­RAIN TYRE, TOO

Q. DO YOU HAVE A WEB­SITE AND CAN WE FOL­LOW YOU ON SO­CIAL ME­DIA?

A. YES, IT'S WWW.DA­VANTI-TYRES.COM AND IF YOU'RE IN­TER­ESTED IN TRY­ING

DA­VANTI TYRES FOR YOUR CAR, THERE'S ALSO A DEALER LO­CA­TOR YOU CAN USE TO FIND YOUR NEAR­EST ONE. AS FOR SO­CIAL ME­DIA, WE'RE ALL OVER IT SO DO FOL­LOW OUR FACE­BOOK, TWIT­TER, IN­STA­GRAM AND YOUTUBE CHAN­NELS FOR MORE UP­DATES

THANKS FOR YOUR TIME, SEAN, IT’S AP­PRE­CI­ATED

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