Club boss on team’s £12m boost to the local economy
Kent Cricket’s chief executive will discuss how sport can help create cultural identity when he addresses delegates at the Kent and Medway Business Summit next month.
Simon Storey, who says a cricket club generates some £12million for the regional economy, will also debate the importance of placemaking before an audience of 300 people at the event being held at the University of Kent’s Canterbury campus on Wednesday, April 27.
The event, pushed back from its normal January date due to the pandemic, is returning for its fifth outing this year.
It offers the chance for businesses to network and have their say in “building a shared vision for the economic sustainability of the region”. Among those attending will be business figures from across the county, policy makers and academics.
The CEO of the Canterbury based county cricket club said: “The life skills gained by taking part in sport are endless. There’s team building and teamwork, you learn resilience – I call it ‘bounceback-ability’ – you learn how to deal with success and failure and gain the discipline to play a role that impacts others on your team. These are transferable skills and build good people, good workers and the type of individuals we want in our communities.
“Research suggests a county cricket club delivers at least £12m back to the regional economy.”
Also contributing to the workshop on placemaking is Emma Wilcox, project director of Creative Estuary. It will be chaired by Lisa Carlson, CEO of the Canterbury Business Improvement District and chair of the Association of Town and City Management.
Tickets can be booked at tinyurl.com/KMBSummit22