Five tips from the pros
01 optimise your website images
When uploading your website to the internet, make sure all of your images are optimised for the web. Try using jpegmini.com software; or if using WordPress, install the EWWW Image Optimizer plugin.
02 Host your website in the UK
Make sure your website is hosted in the UK, and not just for legal reasons. If your server is located overseas, you may be missing out on search engine rankings on google.co.uk – you can check where your site is based on www.check-host.net.
03 do you make regular backups?
How would it affect your business if you lost your website today? It’s vital to always make your own backups; even if your host offers you a backup solution, it’s important to take responsibility for your own data and protect it.
04 Trying to rank on Google?
Google made some changes in 2015. If you’re struggling to rank on Google, make sure that your website is mobile-responsive. Plus, Google now prefers secure (HTTPS) websites. Contact your host to set up and force HTTPS on your website.
05 Avoid cheap hosting
We’re sure you’ve seen those TV adverts for domain and hosting for £1! Think about the logic… for £1, how many clients will be jam-packed onto that server? Surely they would use cheap £20 drives rather than £1k+ enterprise SSDs? Remember: you do get what you pay for.