Emerging idea

In a world of next-day delivery, there’s a reactionary trend for interior brands that aren’t concerned with instant gratification Slow design gives makers the chance to engage with people on furnishing a home more reflectively

slow design isn’t a new phenomenon in interiors, but it’s never been more relevant than it is today. ‘For better or worse, we’re living in Amazon’s world,’ say Michaele Simmering and Johannes Pauwen, the founders of the bespoke furniture design brand Kalon, as we discuss what slow design means in 2022. ‘Buyers expect goods to arrive to their house within 24 hours if they’re living in a city at this point. Plus, if there’s a problem with it, it’s immediately taken care of.’

Ombrellina lamps by Mattina Moderna

These forms of slow design now offer a different way of buying than we’re necessarily used to in 2022, but one that’s ethical, and helps ensure the future of quality and innovative design in interiors. ‘If someone has decided to buy one of our pieces, it’s not an impulse purchase; they’re really committed to it,’ Johannes says. ‘We’re reintroducing the great quality of patience.’

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