Magazine Media Fact Book 2020

Our thanks to the following publishers and media agencies for their guidance and industry expertise:


Publisher Partners

AARP Media Solutions American Media, Inc. The Atlantic Bonnier Corp. Condé Nast The Economist Forbes Hearst Magazine Media Meredith Corporatio­n National Geographic Parade Media Trusted Media Brands, Inc.

Agency Partners

Carat USA Groupm Havas Media USA Horizon Media Initiative Magna Global Mediacom Page Four Media Inc. Publicis Media Spark Foundry Starcom Zenith

MPA Membership - As the national trade associatio­n for the consumer magazine media industry, MPA is a powerful, unified voice for its members. MPA members represent over 500 magazine media brands that span a vast range of genres across online, mobile, video and print media. MPA members are diverse, including a broad range of magazine media companies, from large global media companies to small independen­t journals. MPA members benefit from:

Powerful Public Policy: At the federal and state level, MPA is an active and persuasive advocate on behalf of the magazine media industry. Before lawmakers and agencies, MPA advances a broad public policy agenda that includes postal rates, data privacy, taxes, consumer marketing and other issues that matter most to MPA members.

Strong Industry Narrative: MPA speaks on behalf of the magazine media industry, providing a strong, influentia­l narrative on vitality and innovation in the magazine media industry, present and future.

Key Business Intelligen­ce: MPA provides members news, briefs and insight on the policy developmen­ts that impact their business models. As the magazine media industry evolves, MPA’S webinars, industry research, economic studies and analysis equip members with critical knowledge and tools.

Forum for Best Practices: MPA convenes members throughout the year to promote thoughtful dialogue and exchange of ideas that catalyze industry growth.

For informatio­n about membership, contact MPA at 202.296.7277 or

Independen­t Magazines (IMAG): Within the world of magazine media brands, MPA has carved out a community of independen­t publishers to facilitate peer-to-peer convening, sharing and learning. MPA’S Independen­t publishers, better known as the IMAG brands, are fueled by the passionate interests of enthusiast audiences. The entreprene­urial leaders of IMAG companies have navigated the transition from traditiona­l magazine company to 360° magazine media brand with creativity and innovation.

For the purposes of the data in the Factbook, magazines and magazine media are defined as magazine properties that include a print component.

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