Make sure you recruit the best candidate for the job with these top tips

Recruiting top talent takes a combination of creativity and diligence. Technology makes it easier than ever to publish your job postings to a broad audience – but to connect with qualified candidates and drive excitement about the role and your company, you have to stand out and use a variety of methods. Here are a few recruitment strategies to help you immediately captivate job seekers:

1. Treat candidates like customers Whether its a phone screening or an in-person interview, a candidate’s first impression of your company is critical. It’s important you make them feel you’re as excited about getting to know them as they are about being considered for the role.

W Be respectful of their time. Whether its a phone call, video conference or in-person meeting, always be sure to show up on time.

W Be hospitable. When a candidate arrives for an in-person interview, ask if they’d like something to drink and show them where to find the toilets.

W Make yourself available. Provide candidates with your contact information so they’re able to reach out with questions and concerns throughout the process.

2. Use social media

Social media is a fantastic recruiting tool. Social recruiting allows you to share job postings with your entire network and encourages a two-way conversation. Even if the people you reach aren’t interested in the role for which you’re hiring, it’s likely they may know someone who is a good fit.

3. Implement an employee referral programme

Great people usually make a habit of surrounding themselves with other highly capable professionals. While many employees are probably already sharing open roles with qualified contacts in their networks, a well-developed employee referral programme can boost this behaviour even more.

4. Craft compelling job descriptions

Writing an attention-grabbing and thorough job description is crucial to engaging with qualified candidates.

W Make titles as specific as possible. The more accurate your title, the more effective you will be in piquing the interest of the most qualified and interested job seekers.

W Open with a captivating summary. Provide an overview that gets job seekers excited about the role and the company.

W Include the essentials. Include core responsibilities, hard and soft skills, day-to-day activities, and explain how the position fits into the organisation.

W Keep descriptions concise. Job descriptions between 700 and 2,000 characters receive up to 30 per cent more applications.

W Publish the salary. Vacancies with the salary in get 40 per cent more responses than those without.

5. Make use of sponsored jobs to stand out

Because there are thousands of jobs posted to websites everyday, job listing visibility can diminish over time. The best way to make sure a job posting continues to stand out is through a premium, hot job or sponsored listing.

6. Consider past candidates

Often when you hire for a position, there are a few talented candidates that end up not making the cut due to timing or other external factors. When you’re recruiting for a similar position, consider re-visiting the resumes of past applicants.

7. Include peers in the interview process

Sometimes the best person to interview a candidate is a someone already working in the same or similar role. This employee already knows what it takes to excel in the position, and can verify whether candidates have the skills and experience needed.

Here at Baylis Community Media CIC we have a number of affordable options to ensure you reach the right candidate. Call us on 01628 680680.