High street stores get Christ­mas boost

Manchester Evening News - - NEWS -

RE­TAIL sales have nudged higher over the past month on the back of early dis­count­ing and strong on­line sales, ac­cord­ing to new fig­ures.

High street spend­ing in­creased by 0.7 per cent over De­cem­ber, ac­cord­ing to BDO’s lat­est monthly High Street Sales Tracker.

The last week be­fore Christ­mas was a par­tic­u­larly busy pe­riod for re­tail­ers, as in-store sales jumped 8.6pc for the week.

But sales growth for the month was mod­est on the back of a slow start to trad­ing in De­cem­ber.

Mean­while, on­line sales were par­tic­u­larly strong, ris­ing 24.5pc, which the tracker high­lighted as the strong­est monthly growth in dig­i­tal sales since 2013. BDO sug­gested that the late tim­ing of Black Fri­day and Cy­ber Mon­day helped to drive more sus­tained dis­count­ing through­out the month.

Al­though to­tal sales grew, the fash­ion sec­tor saw a weak month as to­tal in-store sales de­clined 2.4pc as sales slipped in the fi­nal week be­fore Christ­mas.

Newspapers in English

Newspapers from UK

© PressReader. All rights reserved.