M&W Meats

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Cornish family business M&W Meats has been supplying the restaurant trade in the UK for 31 years. The company was the first to hit the apply button for the Mail and Metro funding, knowing that the advertising would make all the difference for the business’s new venture - Meat Supermarket.

‘Our trade has greatly diminished - we’ve furloughed nine staff,’ explains Dean Myatt, whose father, who is also called Dean, started the business. ‘Meat Supermarket allows us to deliver the meat we would have delivered to businesses to households nationwide. The idea is that the prices are similar to Costco but it’s better quality.’ The company’s meat boxes include everything from a barbecue box to a luxury steak box, and start at £39.

‘We’ve had 1,000 orders in seven weeks so that’s really not bad,’ says Dean. ‘That’s been just through using Facebook advertising, so we know that we’ll get much better take-up with using the advertising package. It will get our name out to the nation.’

■ mwmeats.co.uk

A wholesale butchery business 40 employees Running for 31 years

Bangers and cash: Dean Myatt and his father have had 1,000 orders in seven weeks