Our ice rink is cool ... and our lights switch-on was the brightest ever
BY the time you read this column the construction of our open air ice rink will be well under way.
It marks a change from previous years when our ice rinks were undercover.
This year we organising the ice rink as a joint funded initiative with Sefton Council to help make Christmas in Southport that extra bit special.
We took the decision to do away with the marquee in order to create a more atmospheric experience.
And, yes, we know that by doing so we would be subject to the weather.
That said, most ice rinks across the country are open to the elements because nothing quite beats the experience of skating in the fresh air.
The rink will be with us until the end of the school holidays.
Advance ticket sales are available from the Visit Southport website at www.visitsouthport.com.
And then alongside the ice rink Sefton Council will be installing some Christmas chalets selling festive food and drink.
We’ve had very good feedback for our Christmas lights’ switchon.
The pride that people had in our town during the event was self-evident with lots of positive comments online and made in person.
Crowd numbers for the actual switch-on were estimated at 9,000.
Many of those came from across Merseyside and Lancashire thanks to an effective digital and social media marketing campaign.
We doubt that Southport has ever experienced a Christmas campaign on such a scale ever before. A spectacular switch-on, open air ice rink, food and drink chalets... all backed up with a strong digital and social media marketing campaign.
However, it may well be the last that Southport sees.
Christmas 2019 will be dependent on whether the BID gets voted back in next year because without the money that we raise there are no other funding options that we’re aware off that could possibly deliver the same range of activity.
An ice rink is returning to Southport