LEGENDS CHAMPIONSHIP A TELEVISION HIT IN ’22
The Legends Cars championship has achieved an accumulative audience of around 1.5 million for its television highlights broadcasts this season according to figures gathered by its broadcast partner Digitex Television.
High-quality TV coverage of the championship returned this year with 15 one-hour highlights broadcasts, one for each round, available across a variety of platforms.
With these Legends gets between 300,000 and 600,000 viewers on Amazon
– a growing figure month on month – its Freesports coverage gets just under 30,000 UK viewers, Samsung TV achieves almost 45,000 European viewers with 20,000 on Sporty Stuff and just under 55,000 on MAV TV.
The Fox Sport network across Canada and the Caribbean brings another 50,000, Distro TV worldwide delivers 400,000 and Motortrend brings action to around 600,000 more people throughout Europe.
In addition, availability on the championship’s Facebook page and
YouTube channel has more than doubled the original audience.
Championship owner Phil Cooper said: “We took a conscious decision this year, with Digitex, to work on providing the very best production possible and including as much onboard footage as well to give fans the best access to our incredible racing. We believe this gives us a fantastic product for our competitors and sponsors, and the figures we’re seeing confirm this has been the right approach to take.”