NICKI MINAJ

The American hip hop star is a shrewd businesswoman. She’s part-owner of Myx Fusions, wines infused with fruit juice (£4.30). After Nicki shared her hopes to “revolutionise” the wine industry, Myx made an appearance in her 2013 video for High School. R’N’B singer Ciara even namedropped it on her track I’m Out, rapping, “If I’m sippin’ in the club, Myx Moscato.”