How to... offer healthy food
This spring, LSG Group launched a new Fly Your Veda concept designed to support healthy lifestyles onboard. Julie Baxter, discovers how
Find Food For Flying
“You are what you eat” is a notion that is becoming increasingly popular and LSG Group wanted to support passengers focused on this by offering meal options that specifically supported body function at 30,000ft. FlyYourVeda was the concept specifically designed to support wellbeing onboard, offering meals adapted to suit the passenger's flight plans (work, rest or play).
create Functional Food
The team created two different variants of the FlyYourVeda concept: one menu designed to be activating – supporting cognitive functions and encouraging a productive flight. While the other menu focused on relaxation and was designed to help passengers unwind more easily – a choice particularly recommended for a night flight.
set positive criteria
The ingredients for the FlyYourVeda products are chosen to set criteria. They must have a positive effect on the body, taking into consideration the conditions which affect physical wellbeing inflight such as lower air pressure, dry air and jet lag when the route is between different time zones.
Make it super
Both menus are based on easily digestible, nutritious, high-quality foods but the activating menu includes superfoods such as berries and seeds that promote concentration and support cognitive activities onboard.
keep it light
The relaxing variant contains plant proteins and has been designed not to 'lie heavy in the stomach', something experienced even more inflight, where the digestive system has to grapple with the lower air pressure and may be affected by the stresses that sometimes come with travel. FlyYourVeda tries to counteract these effects and support body function.
brand collaboration
Initially the concept was a response to demands from Business travellers but with growing numbers of healthconscious flyers in every cabin, LSG Group's Culinary Excellence team cooperated with its packaging and design colleagues at SPIRIANT and the packaged products team at Evertaste to create two disposable tray set-ups available for complimentary, buy-onboard or pre-order.