Char­ity turns birth­day into a real work of art

Poster will be dis­played in Pais­ley High Street shop

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17.04.2018 A Pais­ley char­ity shop has been trans­formed into an art gallery.

Shel­ter Scot­land’s High Street Pais­ley win­dow dis­play car­ries a strik­ing art­work cre­ated by young de­sign­ers from The Glas­gow School of Art.

It is part of a unique cre­ative part­ner­ship to mark the hous­ing and home­less­ness char­ity’s 50th an­niver­sary.

Third- year Com­mu­ni­ca­tion De­sign stu­dents Claire McNally, 28, and 26- year- old An­drew John­ston’s de­sign is in the shape of a no­tice­board which dis­plays house­hold bills, re­ceipts, ar­rears let­ters and sum­mary war­rants.

The aim is to de­pict the stark re­al­ity of many peo­ple’s strug­gle to keep a roof over their heads and their fight to keep their home in the face of evic­tion.

It also asks the ques­tion ‘Head­ing Home?’ and then points out the fact that 3,426 fam­i­lies in Scot­land do not have that lux­ury.

Claire and An­drew said: “Our de­sign is in­tended to over­whelm the viewer by lay­er­ing a va­ri­ety of real fi­nan­cial ex­penses as a way to rep­re­sent a com­mon re­al­ity that many face and how this strug­gle can con­trib­ute to home­less­ness.”

The no­tice­board – which will be dis­played for the next year – is part of a se­ries of ac­tiv­i­ties the GSA has un­der­taken to help Shel­ter Scot­land mark its 50th an­niver­sary and will be in all the char­ity’s 37 shops.

The GSA stu­dents have al­ready un­veiled the char­ity’s logo to mark the mile­stone and is also run­ning a pho­tog­ra­phy project that will re­sult in a ma­jor ex­hi­bi­tion later in the year.

Pro­fes­sor Toms Inns, di­rec­tor of The Glas­gow School of Art, said: “Work­ing on this project has been an im­por­tant op­por­tu­nity for our stu­dents of­fer­ing the chance to learn more about how to ap­ply their cre­ativ­ity to a live brief.

“We hope that their thought­pro­vok­ing de­signs for Shel­ter Scot­land’s shop win­dows will help to raise aware­ness of con­tin­u­ing is­sues around bad hous­ing and home­less­ness, and be a call to ac­tion for peo­ple to sup­port the char­ity’s im­por­tant work in its 50th an­niver­sary year.”

Graeme Brown, Di­rec­tor of Shel­ter Scot­land, said the de­sign in the shape of a no­tice­board de­picts all too clearly the strug­gles faced by many fam­i­lies and in­di­vid­u­als in Scot­land to make ends meet and keep a roof over their heads.

“It is a thought- pro­vok­ing rep­re­sen­ta­tion of peo­ple’s daily strug­gle to avoid home­less­ness and I con­grat­u­late the young de­sign­ers on their con­cept and re­al­i­sa­tion,” he added.

“I en­cour­age lo­cal peo­ple to visit the shops and take in the mes­sages this ex­cel­lent work con­veys. I thank the stu­dents and the GSA for their sup­port in mark­ing our 50th year.”

Graeme Brown added: “This is our 50th an­niver­ary, but we’re not cel­e­brat­ing. We shouldn’t even ex­ist. We’ll keep fight­ing un­til there’s a home for ev­ery­one in Scot­land.”

Get­ting the mes­sage across Stu­dents Claire McNally and An­drew John­ston with Graeme Brown, Di­rec­tor of Shel­ter Scot­land

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