While Yardley may conjure up 1980s visions of soaps and grandmothers, younger customers are now discovering its classic products, doubling the brand’s sales from last year. While the existing range of English Lavender, Lily of the Valley, April Violet and English Bluebell fragrances is growing in popularity, the brand has also launched a new range, ‘The Collection’, to appeal to the mature millennial. The new collection includes Lilac Amethyst, Rosie Ruby, Flora Jade, Daisy Sapphire and Poppy Diamond (£25 each from The Perfume Shop). But while perfume is a classic Christmas gift, there’s always the risk of buying a fragrance your loved one doesn’t like. Thanks to The Perfume Shop, now you don’t have to worry – the store is offering free samples as part of their new ‘try me’ option. With every bottle of perfume you buy, you’ll receive a free sample. And, if the fragrance isn’t up the recipient’s street, you can return the bottle. Go to theperfumeshop. com.