Prima (UK)

WHAT TO WASH WITH

Invest a little (but not a lot) in your hair-washing regime and reap the rewards with every rinse.

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FOR PLUMPING

Often found in super-hydrating skincare serums, hyaluronic acid has a volumising effect on the skin, but also ‘wraps around the hair fibre to keep lengths and ends soft, smooth and plump’, says Elisabeth Bouhadana, L’oréal Paris global scientific director. Use it when hair is damp, as, ‘If applied to dry hair, it will draw moisture out of the hair shaft rather than locking it in,’ she adds.

TRY L’oréal Elvive Hydra Hyaluronic Acid Shampoo, £5.99; Revolution Haircare Hyaluronic Acid Hydrating Shampoo, £9; Charles Worthingto­n

Clean + Protect Hyaluronic Conditione­r, £7.99.

FOR THICKENING

Collagen isn’t just a skincare add-on – it’s now making its way into your shampoo. This is welcome news for thinning hair, as collagen amino acids give a protein boost that strengthen­s hair from the inside out.

TRY Absolute Collagen Thickening Shampoo and Conditione­r, £18 each; OGX Thick & Full+ Biotin & Collagen Shampoo, £6.99; Boots Ingredient­s Volume Conditione­r with Acacia Collagen, £4.50.

FOR SMOOTHING

Sugarcane-derived hemisquala­ne had Queer Eye’s

Jonathan Van Ness at hello when developing his haircare range, and now the lightweigh­t ingredient features in every product in his JVN line-up. ‘It improves texture, shine and strength without weighing the hair down,’ says Jonathan. Hemisquala­ne is also biodegrada­ble, making it a better choice for the environmen­t.

TRY JVN Undamage Strengthen­ing Shampoo, £16; Living Proof No Frizz Conditione­r, £25.

FOR COLOUR CARE

Alpha hydroxy acids (AHAS) are used in scalp treatments to shift dead skin and reduce dandruff, but they have other benefits. Kérastase’s Chroma Absolu range has lactic acid to strengthen bleached hair and trap dulling minerals. ‘Hair’s natural ph is somewhat acidic,’ explains Redken artist George Garcia, so acidic haircare helps restore balance after alkalinisi­ng colouring processes.

TRY Kérastase Chroma Absolu Bain Riche Chroma Respect Shampoo, £22.40; Gallinée Soothing Hair Cleansing Cream, £23; M&S Apothecary Detox Conditione­r, £7.50.➺

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