Time for A CHANGE

Knowing you look and feel your best can be a real boost for your confidence. New Nice’n Easy offers natural-looking colour, deeply conditioned hair and, as some Red readers discovered, could well be the feelgood inspiration you’re looking for

‘The decision to trust Nice’n Easy was the best idea ever’

Colouring your hair at home is one of the simplest ways to transform your look, yet only 61% of women said they felt confident doing it themselves, while 88% said they worried about the result*. Luckily, Clairol is transforming home hair colour with new Nice’n Easy. It makes home hair colouring a pleasant experience without the worry of runny dye, an overpowering ammonia smell, hair damage or unexpected colour results.

‘I always thought being blonde was a highmaintenance, pricey choice,’ says Red reader Anna Isherwood. ‘I’ve had my colour done professionally since I started dyeing it as a teenager, but the decision to trust Nice’n Easy and do it myself at home was the best idea ever. I was so happy with the results that it gave me confidence and energy to try things outside of my comfort zone. Each year, we’ve always opted to holiday at an all-inclusive hotel. I like knowing what to expect and having everything on our doorstep, but this summer we’re having a new adventure. We’ve decided to drive through Europe together, waking up in a different place every day and discovering little local restaurants to eat in, or beaches to explore. We don’t know where we’ll end up, but this is part of the thrill and the romance of it. I can’t wait!’

Where could a confidence-boosting change take you?

Ready for a new freedom

Nice’n Easy’s new formula took 10 years to develop, and represents its biggest innovation in 60 years. With breakthrough damage-blocking technology, EDDS, and a new allergy-reducing molecule structure**, it has reinvented DIY hair colour, protecting your hair and making home colouring simpler and safer. The benefit of this technology is less protein damage at the surface of your hair and longer lasting colour results. The combination of superior colour and conditioning technology, allows you to take control of your results to get the look you want – and who knows where that might lead?

Salon-style results at home

Thanks to the revolutionary technology, the non-drip crème formula features conditioners at every step, so hair doesn’t feel dry and brittle during or after colouring. The result is hair that feels soft, silky and smooth, with a beautiful, natural-looking colour that completely covers grey. Red readers agreed wholeheartedly that it gave great results, with 85% saying they were happy with the colour, and 87% saying the product gave them a natural-looking, luminous shade*.

‘I never trusted myself to do my own colour, but new Nice’n Easy changed that. My blonde is exactly like the colour on the packaging. I love it!’