Get SOCIAL

Social media is one of the most accessible and effective tools when it comes to building your brand. A solid online presence is key, and your social media profiles are likely to be the first thing potential employers will come across when they google you – so make sure whatever they find puts you in a positive light. Succeeding on the social media front isn’t just about having a huge following either, so ignore the popularity contest and focus on how platforms allow you to give people a taste of your personality and communicate that directly – #nofilter. You also don’t need to be on every single platform going – think carefully about which sites are likely to work best for your career objectives, and focus your efforts on just two or three.