IT WAS

launched in 1970 when Mungo Jerry’s In The Summertime was No 1. And over five decades, it has been loved by the Queen and driven by customers as diverse as ex-footballer David Beckham, entrepreneur Sir Richard Branson, the comedian James Corden and even James Bond. Now, Range Rover’s 50th anniversary is being marked by a limited-run Range Rover Fifty, which will be kept to 1,970 vehicles globally and will cost about £100,000 each. Over the years, more than 1.2 million have been sold. And it has won the Paris-Dakar rally twice; in its inaugural year of 1979 and again in 1981. The anniversary comes, however, as Jaguar Land Rover has recorded an annual £422 million loss and shed 1,100 agency jobs as a result of Covid-19.