Selling Travel - Selling Canada
Atlantic Canada’s SUSTAINABLE COASTLINE
As sustainability creeps up the travel wish list, clients are looking for holidays that provide a feel-good factor. That’s where atlantic canada comes into its own.
From enjoying delicious sustainably-fished seafood to soaking in seaweed baths, there are plenty of ‘green’ tourism initiatives across atlantic canada to recommend to eco-conscious travellers.
New Brunswick
The Fundy Biosphere Region is a UNESCO designated area spanning over 442,000 hectares of New Brunswick’s upper Bay of Fundy coast.
Local communities are working together to conserve the region’s natural heritage through a greater level of sustainable tourism. Dubbed nature’s garden, the area includes the Bay of Funday Mudflats, a rare habitat for shorebirds and other intertidal creatures. The famous Fundy National Park is an integral part of this vision, offering scenic hiking and biking trails. tourismnewbrunswick.ca
Newfoundland and Labrador
Sustainable innovation came about for Grates Cove Co. during the pandemic, when business was slow. The former studio, café and guesthouse started harvesting local seaweed for its new skincare product line and outdoor seaweed baths. Couples can soak in the hand-harvested seaweed as they gaze across the rugged coastline, enjoying the numerous skin-protecting benefits. Clients can also hike the trails, take a boat ride or take part in cookery classes using local ingredients. newfoundlandlabrador.com
Nova Scotia
Cape Breton Highlands National Park is offering eco-friendly experiences to protect its dozens of rare or threatened plant and animal species.
The park is focusing on salmon population restoration and boreal forest conservation to protect the ecosystem on the Skyline Trail.
Clients can reduce their carbon footprint by using the many electric car charging stations in the park, or by cycling the Cabot Trail. Campsites at Broad Cove Beach, Chéticamp and Ingonish Beach add to the low impact experience. novascotia.com
Prince Edward Island
The top-selling mussel in North America hails from the shores of Prince Edward Island and represents 80% of Canadian mussel production.
Blue mussel farmers act as caretakers of the surrounding natural elements, producing safe and healthy food without compromising the environment. Their mussels are farm-raised on ropes hung in the ocean, which prevents dredging or disturbance to the ocean floor. It’s all natural and nothing is added in the process. tourismpei.com