Selling Travel - Selling Canada
Typically Canadian SASKATCHEWAN
From spotting bison on the open plains to canoeing through the forests and tundra, Saskatchewan offers endless opportunities for discovery, says Charlotte Flach
Why sell it
Nowhere is more typically Canadian than the stunning province of Saskatchewan, with its vast, mystical northern forests, and rolling prairies carpeting its southern reaches. Saskatchewan is home to some of the most beautiful national parks in the country which show off its varied landscapes: Prince Albert National Park in the northern boreal forest, and Grasslands National Park in the hills of the southwest.
Travellers seeking solitude in nature will be captivated by its wide-open spaces and the never-ending verdant vistas.
Who to sell to
The province is a great sell for families and repeat customers, who will always find new places to explore in this massive territory.
Adventure seekers will relish the chance to immerse themselves in all the outdoor activities available on tap, such as hikes through unspoiled wilderness, kayaking on one of more than 100,000 lakes and rivers, or spending a night stargazing and spotting constellations in the clearest of night skies.
Meanwhile, history lovers will be charmed by Saskatoon, a vibrant city nestled in the midst of nature, where 11,000 years of Indigenous history merges with contemporary culture.
What to sell
Take advantage of Saskatchewan’s iconic cowboy culture by booking clients into a ranch. La Reata Ranch sits on the shores of Lake Diefenbaker, with daily horseback rides across rolling hills and scenic prairies. The Historic Reesor Ranch, a family-owned operation since 1904, is tucked away in the beautiful Cypress Hills.
While at Wanuskewin Heritage Park – a proposed UNESCO World Heritage Site – visitors can experience over 6,400 years of Indigenous culture, participating in art workshops, traditional dinners and music and dance performances.
How to sell
Its vast wildernesses make the province ideal for a road trip that covers a lot of ground quickly and easily, with plenty of scenic stops along the way.
Travellers can stop off in Regina, a queen among cities despite its small population of just 249,000, and Saskatoon, nicknamed ‘The Paris of the Prairies’, to take a leisurely stroll along the South Saskatchewan River.
Saskatchewan can easily be twinned with neighbouring Manitoba or Alberta.
What’s new
Check out a guided tour of the RCMP Heritage Centre in Regina, Canada’s only basic training academy for the next generation of Royal Canadian Mounted Police (RCMP) officers.
As 2023 marks the 150th anniversary of the Royal Canadian Mounted Police, the centre is planning to become Canada’s newest national museum, telling the important stories behind the RCMP from a range of different perspectives.
tourismsaskatchewan.com