Set-jetting summer
Since the release in cinemas this spring of The Guernsey Literary and
Potato Peel Pie Society, the island’s tourist board has seen a significant increase in holiday bookings. The post-war romance was actually filmed in Devon and Bristol (shhh) but shows the power of film when it comes to travel. VisitGuernsey has ran a trade campaign since November 2017, targeting agents with fam trip opportunities, sales incentives and tips on how to sell the island.