Selling Travel

Set-jetting summer

- visitguern­sey.com

Since the release in cinemas this spring of The Guernsey Literary and

Potato Peel Pie Society, the island’s tourist board has seen a significan­t increase in holiday bookings. The post-war romance was actually filmed in Devon and Bristol (shhh) but shows the power of film when it comes to travel. VisitGuern­sey has ran a trade campaign since November 2017, targeting agents with fam trip opportunit­ies, sales incentives and tips on how to sell the island.

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