Coast­ing along in Western Aus­tralia

Selling Travel - - Spotlight On -

TEN UK travel agents and in­cen­tive win­ners ex­pe­ri­enced the food, wine, cul­ture and wildlife of Western Aus­tralia on a spe­cial fam trip.

The itin­er­ary, put to­gether by Tourism Western Aus­tralia in part­ner­ship with Qan­tas, gave agents the chance to fly out on Qan­tas' ground-break­ing non-stop ser­vice to Perth, which launched ear­lier this year, fol­lowed by a trip to Nin­ga­loo Reef.

High­lights in­cluded Perth's new de­vel­op­ments such as El­iz­a­beth Quay, wine tast­ing in the Swan Val­ley, meet­ing quokkas on Rot­tnest Is­land and snorkelling through the amaz­ing marine en­vi­ron­ment at Nin­ga­loo Reef, one of the world's long­est fring­ing reefs – an ex­pe­ri­ence that in­cluded an ex­hil­a­rat­ing en­counter with gen­tle gi­ants like whale sharks and manta rays.

"Our fam trip to Western Aus­tralia was an eye opener as to what WA of­fers", said Jo Con­nolly, As­sis­tant Man­ager, Flight Cen­tre.

"The trip as a whole re­ally im­pressed me; ex­plor­ing Perth and Nin­ga­loo and see­ing how much it of­fers was fan­tas­tic.

"Ex­pe­ri­enc­ing what our cus­tomers would on this tai­lor-made trip re­ally has em­pha­sised how im­por­tant day trips and tours are to make the per­fect hol­i­day. From cy­cling around Rot­tnest Is­land to Seg­way tours around Free­man­tle to wine tast­ing our way down the Swan River, these tours re­ally are what make a hol­i­day un­for­get­table.

"I love that I now have the skills to sell this on to my cus­tomers."

Felipe Fran­cisco, Se­nior Mar­ket­ing Ex­ec­u­tive UK, Tourism WA added: "We were de­lighted to host an­other fan­tas­tic fam trip in part­ner­ship with Qan­tas, show­cas­ing the new di­rect flight, all the amaz­ing new de­vel­op­ments in Perth and the UNESCO World Her­itage­listed Nin­ga­loo Reef. We are con­fi­dent that by ex­pe­ri­enc­ing the des­ti­na­tion first-hand agents are bet­ter equipped to talk about it with their clients and are more pas­sion­ate about all that Western

Aus­tralia has to of­fer."

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