‘Open house is key to unlocking sales. . .’
system is run over different dates you always get people who would have viewed later being disappointed that they have missed the chance to view a property and make an offer.
“When we organise an open house event we try to get all the potential buyers who have registered with us to attend on the same day and they can make an offer to buy if they wish.
“This is really good news for the seller because they are not constantly interrupted by people coming to view at different times over several days. It’s also good news for buyers as they are on a more level playing field.
“It tends to lead to a process of best and final offers, delivered to us sealed and then open simultaneously. We can then go to the seller to consider the best offer, which is not always the highest!
“What we are normally looking for is a potential buyer who we know is ready to proceed, with their own home sold if they have one and a mortgage approved in principle that will cover the purchase.
“It’s leading to a situation where the guide price is no longer an invitation to knock 5–10% off, as was the case in the past. People are now bidding to keep as close to it as they can and this frequently means going beyond the guide