Pioneer’s deal to sponsor Hatters

STOCKPORT County have announced a major three-year sponsorship deal with Pioneer Group to include the Cheadle End roof, naming rights and the club’s brand new away shirt.

Pioneer, a national company with their head office in Stockport, have signed a deal to sponsor the club until 2020.

The company’s logo will go on the away shirt for the next three seasons, across the front of the Cheadle End and on the roof of the Cheadle End, making it visible to aircraft.

The Cheadle End will be formally renamed the Pioneer Group Cheadle End, and the company will also be County’s Official Technology Partner for the next three seasons.

There are clauses for an increase in the value of the deal if County gain promotion to the National League and then back into the Football League.

County commercial manager Simon Dawson said: “This is one of the biggest deals we have been able to agree at this football club since dropping out of the Football League. The commitment from Pioneer is a tremendous vote of confidence in our club and I’m delighted we are entering into a long-term relationship with such a dynamic company, based right here in Stockport.”