AMAZIN’ PRIME

Transformers Optimus Prime Auto-converting Programmable Robot

When Transformers toys first arrived, you could convert them from vehicle to robot by flipping them over and positioning their limbs. Today’s versions are a little trickier, quickly transforming owners from placid bot-lovers into frustrated rage monsters. But the new Transformers Optimus Prime Auto-converting Programmable Robot (Collector’s Edition) gets around this in cunning fashion.

Drawing on Robosen Robotics’ experience in crafting high-end transforming robots, this collaboration with Hasbro converts itself, making good use of 27 servo motors to rearrange its 50cm form.

For 700 bucks, that would be a cool but expensive gimmick. Fortunately, this bot goes further, coming to life as you reel off voice commands and watch Optimus respond by shooting imaginary Decepticons with his signature blaster and uttering worthy phrases in Peter Cullen’s familiar tones.

Naturally there’s an app as well, for programming and customising Optimus, controlling him via the on-screen joystick… or having him transform, roll out and check Megatron’s not lurking by your bins.

As hot as… Megatron’s curry breath $700 / shop.hasbro.com